Do Goods
Do Goods is a local non-profit creating meaningful jobs for young adults with disabilities while baking delicious desserts at the same time. We wanted to provoke a positive, upbeat, bright, and hopeful emotion with the branding. The smiles that play such a huge role in the logomark are inspired by the sense of satisfaction you get when you enjoy a great cookie, and you know your also helping a great cause. Those smiles become playful patterns and fun icons that are used across the branding elements.
2021
Role : Design Director